“A film is a series of magic tricks weaved together to tell a story”
Studio, the world’s greatest animation studio in the making.
Founder and Grammy-nominated director Yasha Gruben has worked with the likes of Lil Uzi Vert, Kehlani, Gucci Mane, Trey Songz, Wiz Khalifa, Marshmello, Lupe Fiasco, Wale, Smoke Purpp and many more.
Getting his start with The Underachievers, an act from his hometown of Brooklyn, NY – Yasha’s career was kickstarted by his first music video getting over 12M views on Youtube (The Underachievers – Gold Soul Theory). Off to a pretty good start, he continued to sharpen his craft and make the most out of each and every opportunity – never compromising quality for quantity. He started a directing duo as well, directing a number of classic videos between under the alias YASHXANA. His Music Video for Kehlani’s Distraction for nominated for best RnB performance at the 60th Grammy Awards.
Yasha’s creative expression comes in many forms 2D animation, 3D animation, Deep Fake, Live action, or a combination of them all –
there is no limit to innovation. He likes to use every resource and new technologies available to achieve a digital craftsmanship of the highest level.
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